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PR Insight

What makes a successful PR brief?

What makes a successful PR brief?

Flipkart.com's Karthik Srinivasan, Genesis Burson-Marsteller's Nikhil Dey and Stellar Communications' Tara Kapur discuss what businesses and agencies need in a good PR brief

Are Indian PR professionals creative enough?

Are Indian PR professionals creative enough?

Bang in the Middle's Prathap Suthan, PR consultant Deepika Gumaste, Workhardt Foundation's Sandeep Rao and Nucleus Tarunjeet Rattan discuss the current and future role of creativity in Indian PR

Why is PR such a stressful profession?

Why is PR such a stressful profession?

HolidayIQ.com's Nihal Shaikh, psychologist Seema Bhatia and independent PR professional Ina Bansal swap tips on how to deal with stress in the Indian PR business

Does PR education in India need to change?

Does PR education in India need to change?

The Indian Institute of Mass Communications' Dr. Jaishri Jethwaney, Avignyata Inc's Moksh Juneja and Save the Children's Kavita Ayyagari share what they think should be focussed upon in Indian PR education

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