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The annual 'Union Budget' is the biggest PR opportunity nationally
PR Insight
Help your client take bold PR steps, says Weber Shandwick India’s Valerie Pinto
PRmoment India caught up with Weber Shandwick India, CEO, Valerie Pinto in the firm's spanking new Gurgaon office for our Insight Profiles series. She spoke frankly about the future of the agency model, about diversity in PR firms and why PR shouldn’t try to be advertising.
How social media has changed the role of the CEO and their spokesperson
The best platform today is Twitter, which is now the perpetual cocktail party of the world
Pro fitness tips from PR’s fittest, most inspiring people!
If 2018 is the year you want to be fit, take a look at how these PR pros are managing their fitness with a 24X7 schedule
Indian PR industry calls for solution to unpaid dues, PRCAI to clarify policy on this in January 2018
PR industry rallies in support of Fortuna PR in its case against Reliance Communications, even as the spotlight turns to recovery of debts for PR consultancies in India
What’s the worst PR advice you got!
Looking at the continuing PR roadkill that is Indigo Airlines, organisations messing up their PR, perhaps against the best PR advise available to them, is par for the course. But, what happens when the PR pro themselves get poor advise. We asked the question. Here are the answers!
Clients need to reinvent themselves about PR: Nitin Mantri, CEO, Avian Media
Nitin Mantri, president of PRCAI is slated to take over as the first Indian president of the International Communications Consultancy Organisation (ICCO) in 2019, PRmoment India caught up with the Avian Media, CEO and business partner, to get his views on the future of PR, life and more.
The next generation of corporate communications leads speak out on India’s future PR challenges
Social media, competition with marketing, paid vs. owned media is what occupies these 16 young PR leaders. #PRLongRead
Could pay-per-click regional PR models be changing for India?
Regional PR professionals are the unsung heroes of PR. Small firms are doing really well at 12 to 15% growth rates
GBM’s Prema Sagar on her 25 year PR journey
The 1st of November, 2017 marks 25 years of Genesis Burson-Marsteller, formerly, Genesis PR. This 25 year period also shaped the story of Prema Sagar, the first lady of Indian PR