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Can social media influence elections in India?

Can social media influence elections in India?

Even as election fever is barely subsiding, social media experts Yu Yu Din, Head Digital Strategist, Genesis Burson-Marsteller, Chetan Mahajan, Managing Director of 20:20 MSL and Dr. Ranjit Nair, CEO, Germin8 discuss the impact of social media on swinging elections

How will the consumerisation of news impact PR?

How will the consumerisation of news impact PR?

The news agenda is ever changing in India along with the traditional newsroom. We talk to some senior journalists and media watchers about the main aspects of these changes and what they predict for the future of India’s news

Does external funding help PR start-ups grow?

Does external funding help PR start-ups grow?

Sunjay Kapur, Vice Chairman and MD Sona, Koyo Steering Systems Limited, Nucleus PR’s Tarunjeet Rattan, Avian Media’s Nitin Mantri and Pawan Deokule, Managing Director at Digicat Digital Marketing Pvt Ltd, discuss the pros and cons of investing in the PR business

Should agencies refuse media only briefs?

Should agencies refuse media only briefs?

Should PR agencies turn down media only briefs? Valerie Pinto, CEO, Perfect Relations, Vivek Sengupta, Founder & Chief Executive, Moving Finger Communications and Nandita Lakshmanan, Founder and CEO, The PRactice, discuss

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