Flipkart.com's Karthik Srinivasan and PRAXIS' Amith Prabhu discuss the recent push of Indian PR into mainstream news
Industry professionals discuss why strategy is vital to the public relations industry in India today
We take a look at one the largest growing areas for PR in India and discuss the role of specialised PR teams
PR figures discuss the need to find the 'right' fresh talent by looking after newcomers in the industry
Digital PR might be the flavour of the month, but here are five old school PR tools that are still relevant
There are many international agencies in the Indian PR industry, either through acquiring an Indian firm or on their own. We take a look at their future prospects
As social media stretches budgets, we take a look at how that affects measurement and evaluation spending in Indian PR
Is the role of PR in India set to change completely in the next three to five years?