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Fulcrum Awards

Four Cannes Lions for MSL India

10th July 2017

MSL India (Publicis Groupe’s strategic communications and engagement arm) notched up four wins at the recently concluded Cannes 2017, along with it's sister agencies. In a statement, MSL India said that, "The winning campaigns of #GiveHer5-The Ammada Trust, HPCL Roads That Honk and Vicks #Touchofcare, involved crucial strategic communication approach to drive conversations and impact."

Amit Misra, CEO, MSL India added that, "The wins are a true reflection of the power of strategic PR counsel in creating the right conversations that lead to measurable impact. As we continue to work with greater collaboration under Publicis Groupe’s ‘Power of One’, our mission is to consistently raise the quality of our work and partner our clients to deliver integrated solutions."

Among the wins are: 

Written by Paarul Chand+,

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