Walmart India appoints Fortuna PR as communications advisor
12th January 2017
Walmart India, wholly owned subsidiary of Walmart Stores Inc., has appointed Fortuna Public Relations as its PR firm.
Confirming the appointment, Rajneesh Kumar, senior vice-president and head of corporate affairs, Walmart India, said, “We have appointed Fortuna PR as our new communications advisor. We look forward to an engaging and rewarding relationship to achieve Walmart India’s communication objectives.”
Harsh Wardhan, managing partner, Fortuna Public Relations, said, “We are excited to be a part of Walmart India’s growth journey. We seek to add value to Walmart India’s communications strategy through insightful content and sustained engagements.”
This is Walmart's second PR agency hire in the last two years. In 2015, it hired Perfect Relations in place of a global communications agency that is part of the CMGRP group that also owns Weber Shandwick in India.
Written by Paarul Chand+, PRmoment.in