Leading Cotton Bales manufacturer, Axita Cotton awards PR mandate to Vigor Media Worldwide

 21st April 2024    PR News 
 Saumya Srivastava

Vigor Media Worldwide has secured the PR mandate from Axita Cotton Limited, a leading producer of cotton bales and cotton seeds. 

Axita Cotton specializes in producing cotton bales and is actively involved in trading Kapas, cotton bales, and cotton seeds, as well as ginning and pressing Kapas on a job-work basis.

As part of the mandate, Vigor Media Worldwide will develop and implement a strategic communication framework and media campaigns to fortify Axita Cotton's position in the industry. 

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The PR mandate for Axita Cotton will be managed by Vigor Media Worldwide's Delhi headquarters, supported by branch offices across India, along with its global associates, for greater visibility and strong positioning of the brand Axita in the country as well as in the global markets among its targeted segments.

Kushal Patel, non-executive director, of Axita Cotton Ltd. said, "We are delighted to partner with Vigor Media Worldwide to amplify our brand presence and strengthen our relationships with key stakeholders, banking on their strategic approach."

He further added, "We have found their ideas align perfectly with our vision, and so we look forward to leveraging their expertise to communicate our commitment to quality and sustainable practices through our upcoming media campaigns."

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Nikhil Singhal, founder, of Vigor Media Worldwide added, "We are dedicated to enhancing Axita Cotton Limited's brand visibility and reputation through strategic PR initiatives. 

"Our team is committed to devising innovative media campaigns that will help Axita Cotton effectively engage with its stakeholders and enhance its brand presence."