| When: | |
|---|---|
| Location: | ‘Mehula The Fern’, Powai, Central Avenue, Hiranandani Gardens, Powai, Mumbai. Time : 9.15 AM to 4.30 PM |
| Organiser: | PRmoment India in partnership with Simulations |
| Price: | 10000 rupees |
Why attend:
Creativity can be hard to define but unless PR and communications manage to harness, grow and promote creativity at work, day after day; it will be difficult for communications professionals to differentiate themselves from other consumer facing disciplines. This event highlights and showcases effective and creative communications.
Agenda:
9.15 am Registration, coffee and informal networking 9.45 am Chairperson’s Introduction
Paarul Chand, Editor, PRmoment
@PRmomentIndia10.00 am Marketing in the age of Digitization
Rachna Lather – marketing head , India , Lenovo MBG
@rachnalather10. 45 amDay to Day creativity
The 30 Under 30 Panel: A selection of our 30 Under 30 winners in conversation with Deepak Kapoor, founder ‘The Commune’
@DeepTheK
• Neha K Bisht, founder, Neha K Bisht Media Group
@nehabist
• Mukesh Kharbanda, managing director, Fuzion Public Relations Pvt. Ltd
@Mkharbanda15
• Afshaad Kelawala, branch head Mumbai and director, PR Pundit
@afshadk
• Namita Narula, senior account manager, Edelman India
@namzzworld11. 25 am Tea, coffee, biscuits and informal networking 12. 15 pm
Driving creativity through PR
Pooja Sabharwal, head-communicatons, Paypal India
Ashutosh Munshi, director- creative & content, Edelman India @ash_talks
Paarul Chand, editor, PRmoment India
1. 00 pm Lunch Afternoon Chair: Ben Smith, Founder, PRmoment 1.45 pm Bollywood as a driver of the creativity culture: A look at how PR is shaping perception in Bollywood
Mayank Shekhar, editor, Mid-Day in conversation with Paarul Chand, editor, PRmoment India
@mayankw14 @paarulc2.15 pm Developing content in the digital age
Nikhil Taneja, head of development – YFilms (Yashraj Films)
@tanejamainhoon
2.45 pmDefining creativity in PR
Minari Shah, director- public relations, Amazon India
@MinariShah3.15 pm A fireside chat on the interplay between marketing and creativity: A Godrej Industries experience
Moderator : Ben Smith
Speakers :
- Ajay Dang, head of marketing, consumer products, Godrej Industries Limited
- Sujit Patil, vice President - corporate communications, Godrej Industries Limited @SujitPatil
3:45 pm The next frontier of digital creativity : high end content
Sameer Pitalwalla, CEO & co-founder, Culture Machine
@sameerpit4.15 pm The CEO Debate: How to create a creative culture in PR firms
Rakesh Thukral, managing director, Edelman India @RakeshThukral
Nitin Mantri, CEO, Avian Media
@nitinmantri
Roger Darashah, chief operating officer, Adfactors PR @RogerDara
5.00 pmClosing remarks
Shailesh Goyal, founder & director, Simulations
@ShaileshGoyal
There are sponsorship opportunities at a Gold, Silver and Bronze level for this event. If you would like to hear more about these packages please email bensmith@prmoment.com.
Please note there is only three gold sponsorship bundles available.