When: | |
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Location: | Zoom |
Organiser: | PRmoment-Hill+Knowlton Strategies India |
Price: | Free |
Friday Zone
INNOVATE THE FUTURE OF CORPORATE COMMUNICATIONS
9th JULY 2021
The aim of Friday Zone is to create powerful future forward conversation around emerging topics and strategies that corporate communications professionals are dealing with in a post COVID world.
A 2-hour virtual seminar on Zoom app( See Speaker Schedule below)
Organized by PRMoment India in partnership with Hill+Knowlton Strategies India.
Date & Time: 2 to 4 PM, July 9th, 2021, Friday
To register in advance for this meeting:
https://us02web.zoom.us/meeting/register/tZIsceigqDopGdy7eAncaz6_tXYJIKoRLjvA
Agenda:
Time | Topic and Speaker | ||
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(5 Minutes) |
Opening Session |
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Introduction |
Paarul Chand PRMoment India |
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Welcome Address and Context Setting |
Abhishek Gulyani Hill+Knowlton Strategies India |
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Session I 2.05 to 2.30 PM |
Micro Storytelling for a mass audience, the Amar Chitra Katha experience This session will focus on how an iconic brand is reinventing itself and being relevant with younger audiences in the post-Covid world. It will also discuss visual micro storytelling, brand love through storytelling across generations, the relevance of heroes and villains, emotions, and neutrality in storytelling today Followed by Q and A with the audience |
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Moderator |
Paarul Chand PRMoment India |
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In conversation with |
Preeti Vyas CEO and President Amar Chitra Katha |
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Session II 2.30 to 2.55 PM Session III (2.55 to 3.25 PM) |
Storytelling in a consulting world This session will examine how consultancies use storytelling for different audiences Moderator: Paarul Chand PRmoment India Speaker: Vandana Chopra
Head, Brand & Communications KPMG India. Followed by Q and A with the audience The evolving shape of digital storytelling with the farming community. Followed by Q and A with the audience |
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Moderator |
Paarul Chand PRMoment India |
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Speaker |
Bhavna Imran Regional Communications Leader Corteva Agriscience |
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Session IV (3.25 to 4. 55 ) |
Role of conversation AI in customer communication and storytelling This session will focus on how AI-based conversation solutions are easing customer communication in the highly digital post-Covid world, the challenges of deploying content in various markets and what industries would benefit from conversational AI Followed by Q and A with the audience |
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Moderator |
Paarul Chand PRMoment India |
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Nawaz Mohammed Director-Marketing and Communications Uniphore |
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(5 mins) |
Concluding Remarks |
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Vote of Thanks by |
Abhishek Gulyani Hill+Knowlton Strategies India |