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How brands in India earn attention and trust on Instagram

When:
Location: Webinar, hosted on Ring Central
Organiser: PRmoment
Price: Rs 3000 + GST (Early Bird)

Why attend?: Attend this webinar on how brands in India earn attention and trust using Instagram.

How it works: Please register via Ring Central using the button below, you’ll be sent an email confirmation and can add the webinar details to your calendar.

Early Bird Ticket: Rs. 3,000 plus GST ( Book before 6th November 2024)

Standard Ticket: Rs. 4,000 plus GST ( From 6th Nov to 21st November, 2024) 

Book Now:

Agenda:

3.00pm

Chairperson's Intro

Paarul Chand, Editor, PRmoment India

3.05pm

Instagram campaign execution

Sangya Lakhanpal, Pitchfork Partners, Associate Director-Influencer Marketing

  • Best practices for effective collaboration among three key stakeholders: brands, agencies and influencers.
  • Discuss why campaign execution is the most crucial element of achieving success.
  • Break down each stakeholder’s role in detail with case real-world examples.
3.40pm

Crack the Instagram Code and Mastering the Mystical Algorithm

Krity Gosain, Group Business Director - Digital, AvianWE

  • Understanding the Algorithm
  • Optimizing Content for Visibility
  • Engagement Strategies
  • Utilizing Instagram Insights
  • Case Studies and Success Stories
  • Lessons learned from brands that excel on Instagram
4.05pm

Maximizing Influencer Impact

Lishita Jain, Account Director, Client Success & Operations, Clan Connect

  • Identifying the Right Influencers
  • B2B vs. B2C Influencers
  • Building Long-term Influencer Relationships
  • Maximizing Influencer-Generated Content
  • ROI & Measurement
  • Ensuring brand safety with influencers
4.30pm

Case Study

Saheli Chatterjee, Senior Manager Brand PR & Digital Marketing, ITC Limited

  • Using Instagram to promote Anemia prevention
  • Community Engagement through Instagram
  • The integration of digital marketing and PR for greater impact through Instagram
4.55pm

Wrap up by Chairperson

Paarul Chand, Editor, PRmoment India