ON PURPOSE, a creative PR firm focused on social change communication, announces its recent appointment by Elsevier, the global leader in information and analytics, as their agency on record in managing the company’s strategic communications objectives following a rigorous multi-agency pitch process.
With this win, ON PURPOSE has been tasked with supporting Elsevier in its strategic outreach in India to help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society.
"We are excited to be collaborating with ON PURPOSE to help grow Elsevier’s brand awareness and reputation in India amongst the research and health communities as well as policymakers. The team has collectively demonstrated a strategic understanding of our business and operating environment, and we look forward to co-creating effective communications approaches to achieve our communications objectives in India", said Jason Chan, communications director, Asia Pacific, Elsevier.
Through our work, we’ve realised how communications can, and must, play a bigger role in bridging societal inequality. Working with Elsevier takes us closer to achieving our mission to use communications for social change.”