How Apple and OnePlus are using different influencer strategies with celebrities in India

Opinion

PRmoment 3030 winner Skandashree Bali comments on whether PR is still going to be about storytelling and image?

Opinion

Large potential for PR growth in India and China says Barri Rafferty CEO, Ketchum

Opinion

PRmoment 3030 winner Sunami Paigankar shares a day in the life of an internal communications professional

Opinion

How data and numbers can change the way you strategize and execute a PR campaign

Opinion

PRmoment 3030 winner Malvika Mudgal shares case studies on blending advocacy with PR

Opinion

Three ways to create immersive storytelling in PR

Opinion

Mid size is right size declares PR Pundit's Archana Jain, PRmoment Leadership series

Opinion

Author Rajneesh Chowdhury shares tips on applying ‘systems thinking’ to reputation management

Opinion

Has the age of media convergence arrived?

Opinion

Tech start-ups don't follow the normal rules of branding, says VishnuPriya Mishra

Opinion

Why India's Union Budget represents a year long opportunity for pitching policy stories

Opinion