Mumbai, February 21, 2025: Adfactors PR has bolstered its Capital Market Communications Group (CMCG) by appointing five senior hires. The CMCG is a market-leading practice that delivers a range of specialist services to India Inc. – ranging from mid-market businesses to the nation’s largest conglomerates.

The senior professionals are: Ajaya Sharma, former senior editor-markets and anchor at Times Network (ET NOW and ET NOW Swadesh); Prosenjit Ghosh, former director of key account management and business development at CRISIL, and former group chief business officer at Acuité Ratings & Research; Himanshu Sharma, former director, M&A at Ernst & Young; Anisha Jain, former senior news anchor, deputy editor and head of research at ET NOW; and Lalit Jaisingh, former senior vice-pesident and team lead at Concept Public Relations.

Adfactors PR co-founder and managing director Madan Bahal said, “As India’s largest public relations firm, we consider it our responsibility to proactively prepare to serve the needs of India Inc. Our long-range vision is based on the firm’s sustained relevance to address the needs of fast-growing Indian capital market and the larger economy.”

Adfactors PR CEO and head of CMCG Nijay N Nair said, “The strengthening of the Capital Market Communications Group is part of a continuing effort to enhance our competencies and scale. This is critical to address the diverse and complex requirements of our clients in an ever-evolving Indian capital market landscape.”