Adfactors PR, India's largest firm, today stated that it has worked as a key partner in raising public awareness about IPO listings for 16 out of the 25 companies entering the capital market.
Adfactors stated," Over the past 45 days, the Indian capital market saw 25 IPO listings on the stock exchanges. Our mandates represented approximately 80% of the ₹70,000+ crore (across 16 IPOs) raised during this period."
These companies include WeWork, Pine Labs, Physicswalla, Studd and Lenskart.
In a post on LinkedIn, Adfactors further said that among the IPOs were " MNC-associated issuances, four unicorn IPOs, and the largest NBFC IPO in India. Additionally, we managed multiple offerings where structured pre-IPO reputation programs contributed to successful outcomes. Our support extended across IPOs of diverse sizes and sectors, facilitated by the collaborative efforts of our PR, IR, digital, content, ESG, experiential and advertising teams."
Adfactors PR has the leading BSFI PR practice in the country, estimated to be worth over 100 crores in 2023. The practice has its origins in the company's start in IPOs advertising in the 80s.
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