Amit Misra expands leadership role to CEO, MSL South East Asia

 15th February 2022    PR News 
 Soumiya Awasthi

Publicis Groupe today announced the appointment of Amit Misra as chief executive officer, MSL South East Asia, in addition to his current role as CEO, MSL South Asia.

As part of his expanded responsibilities Amit will drive MSL’s growth in the South East Asia markets, leading a team of 100 colleagues across Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines, along with 450 colleagues across 8 offices in South Asia. The elevation is in line with Publicis Groupe’s vision of fostering entrepreneurship within the Groupe’s strategic priorities.

Amit joined MSL India in 2013 and took over the India operations as CEO in 2015. The team was restructured recently, with a number of key promotions. These include Tushar Bajaj – managing director, Organic by MSL, Nikhil Lodaya – COO, MSL India, Vaishnavi Murali – COO, PCA, Parveez Modak – managing director, Strategy Group, Glen D’Souza – managing director, Media and Network Group, and Schubert Fernandes – chief client officer.

Margaret Key, CEO for Asia, Middle East and Africa at MSLGROUP added, “I am thrilled to have Amit join the APAC region in his expanded role. A respected industry leader, he has a deep understanding of these markets and has a proven track record of innovation and growth in the region. With his appointment, two strategic geographies in Asia have come together thereby unlocking incredible opportunities for MSL.” 

Misra said: “MSL’s journey in South Asia over the last few years has been enriching and exhilarating at the same time and I look forward to taking my learnings to the expanded role. This is a tremendous opportunity to create interesting synergies across geographies from the perspective of our clients and talent and I remain excited about our growth in Asia.”