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boAt Lifestyle appoints Arun Mittal as head of communications and special projects

Arun Mittal joins boAt lifestyle as head of communications and special projects. He announced the news via LinkedIn. 

Arun a seasoned public relations strategist, with extensive experience in crafting and driving narratives for new-age businesses and start-ups. With close to 13 years of work experience, he was earlier associated with Lenskart and PR Pundit. A storyteller by heart, he seeks insights in data to design an effective communications approach.

He has been engaged in community building and media relations; corporate communications; events and communications planning; issues and crisis management; and cause-related marketing; niche and online promotion; and website content management.

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