Bodhi Thakur joins Hyundai Motor Company to lead corporate and internal communications globally

Bodhi Thakur is joining Hyundai Motor Company to lead corporate and internal communications globally, he announced on LinkedIn recently.

The move marks a return to the auto sector for Bodhi, who brings over two decades of brand and communications experience spanning automotive, technology and enterprise SaaS. He joins from Sirion, an AI-native enterprise platform, where he was global head of brand and storytelling, and before that spent more than 15 years at WPP.

There's a personal story woven into the announcement too. Bodhi recalls buying his first car back in 2007 and turning to his brother for advice on which brand to pick, the answer was Hyundai. Nearly 20 years on, he's joining that very company to help steer its global communications, which he described as things coming full circle.