Clinton Jeff has moved into a broader role at the LEGO Group, joining the brand and portfolio team within corporate brand communications with an expanded global remit across LEGO Location-Based Experiences.
While continuing to lead PR and communications for LEGO House in Billund, Denmark, Jeff will now also serve as the central communications point for the wider LEGO Location Based Experiences portfolio, which includes LEGO Discovery Centres around the world.
Jeff shared the update on LinkedIn, describing the role as one that brings together two things he cares about: shaping strong brand stories and helping people experience the LEGO brand in meaningful ways beyond the product itself.
Over the past year at LEGO House, he has worked across destination PR, executive communications, media relations, launches, guest communications, and brand storytelling, experience he now takes into a wider global brief.
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