PR News 1 minute read
Concept Public Relations India (part of the Concept Communications Group), has recently bagged the communications mandate for Epigamia after a competitive, multi-agency pitch. The brand will be managed from the Mumbai (head office) of the agency. Concept will be responsible for handling media relations, strategic communications and brand advisory services for the brand.
Commenting on the partnership, Siddarth Menon, chief marketing officer, Drums Food International Pvt. Ltd. (Epigamia) said, “We are super kicked to have Concept PR partner us in our PR and communication mandates. We look forward to leaning on their experience as we continue to increase our brand and geographic footprint”
On winning the mandate, Ashish Jalan, director & CEO, Concept Public Relations added, “Epigamia is India’s leading branded fresh products FMCG company and we are truly honored to have been awarded this responsibility. Our primary objective will be to develop a compelling communications narrative and advise the brand in navigating this new age of exponential change.”
The new client will help Concept Public Relations further augment its diverse client portfolio which spans across sectors such as healthcare, BFSI and government.