Over 120 entries have been received, from every major PR agency in India - both national and regional. Strong entries have also been received from corporate communications applicants from industries such as FMCG, sports apparel, food and hospitality.
The quality of entries is particularly high this year, with a jump in video entries, this reflects the growing adaptation of PR to new demands such as video. Entries have also been made keeping popular TV shows and pop idioms in mind.
A new section introduced this year,” How to do PR for PR”, has seen some very innovative ideas submitted.
A distinguished jury, consisting of top PR and corporate communications professionals in the country will now score the applications. Results will be announced March 17th, 2017. A big thanks to the sponsors for all their support for this initiative to honour the PR professionals in India: