PR News 1 minute read
Madison Public Relations has signed on 45 clients in 2014-15. The PR firms says it has “significantly expanded its portfolio in high growth verticals of hospitality and entertainment.” In the last one year, Madison PR has acquired clients like Marriott International and its properties in Juhu, Sahar and the Mumbai Airport, JW Marriott- Mumbai Juhu, Shangri-La Bangalore, Tata Power DDL, H&R Johnson, Asian Paints and TaxiForSure.
Madison Public Relations CEO, Paresh Chaudhry, told PRmoment India that Madison has been consistently growing by 30% on an increasing base in the last 3 years. He also said that 92 % of its clients are retainers and the rest projects. He also said that , “The year gone by has been a milestone in the journey of Madison PR with tremendous efforts being made in channelizing communications towards the digital route.”
Sam Balsara, Chairman & Managing Director, Madison World, said, "Increasingly clients want to augment their advertising spends through intelligent use of what the public relations discipline has to offer and I am glad that Madison PR has a cutting edge offering in this discipline which has registered substantial growth for the 3rd consecutive year."
Madison also handles Procter & Gamble, Britannia, Cafe Coffee Day, Godrej & Boyce, Levis, PUMA, GSK, Go Air, Apollo Health, HBO and Zee News.