TARC, one of the largest real estate development companies and land bank holders in the New Delhi Metropolitan Area, has hired PROSE Integrated for its communication mandate.
PROSE has been selected to support and associate with TARC to position the company and effectively communicate their approach to lifestyle living across the business and consumer ecosystem.
The communications mandate covers strategic planning, ideation, content support and heighten thought leadership for TARC. PROSE will focus on accentuating the brand's leadership position in the industry and support TARC achieve its business and communication goals. PROSE will also assist TARC with integrated Investor Relation (IR) strategy and planning, including navigating complex legal and regulatory framework.
Elaborating on the development, Amar Sarin, managing director & CEO TARC, says, “We aim to offer our customers curated services and set higher benchmarks with every project we launch and our synergies with PROSE will be crucial to achieve this objective.”
Commenting on the association, Setu Shah, CEO, PROSE Integrated, says, “ Our team has been catering to several brands in the real estate sector and are geared up to deliver great strategic advice and visibility to TARC. Our Delhi office will also be deploying our client servicing 'BOT' on this project for automation and seamless updates.”