Media Mantra has roped in auto and tech veteran Saahil Anant to lead its automotive and technology vertical. Saahil started his career with journalism at Financial Chronicle.
After four years he moved to the other side of journalism i.e. corporate communications, starting with General Motors. He has worked extensively in the Auto sector including with Nissan and MG Saahil also worked with consumer Electronics brands such as Samsung Electronics, Lava and OPPO.
Udit Pathak, founder director, Media Mantra Group, said the appointment reflects the firm’s continued focus on strengthening its domain expertise. “The auto and technology sectors are seeing rapid change with new products, platforms, and business models entering the market. Saahil brings valuable experience from his work with leading brands, and his perspective will support our teams as we continue working with organisations that are shaping the future of mobility and technology.”
Puja Pathak, founder director, Media Mantra Group, said the firm has steadily built a strong practice in the auto and technology sectors. “These industries require communication that builds credibility and long-term engagement with stakeholders.”
"The automotive and tech spaces are very dynamic, with various nuances involved for communicating brand benefits and product truths in an effective manner," Saahil Anant, Sr. Director – Auto & Tech, Media Mantra Group, said.
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