Toaster INSEA is the 4th leading creative agency in India, as declared by the MMA Smarties Awards, in partnership with WARC. 

A key driver of Toaster INSEA’s success is its in-house content studio, which produces branded content, IPs, and AI-generated films in collaboration with leading production partners. This initiative underscores the agency’s commitment to pushing creative boundaries and integrating emerging technologies into its storytelling and campaign strategies.

"Ira G, chief creative officer, Toaster INSEA, added, “Creativity, for us, isn't just about bold ideas; it's about a culture of fearless exploration and genuine collaboration. We empower our teams to push boundaries, to challenge the conventional, and to find the authentic voice for every brand. It's in this vibrant, supportive environment that truly impactful and memorable work is born - and that reflects in our latest ranking."

Some of the recent campaigns that Toaster has worked on include Snapchat’s first-ever OOH campaign in India, and YouTube’s inaugural creator-to-creator-led campaign for its Shopping product.