PR Professionals secures integrated communications mandate of department of school education, Government of Andhra Pradesh

 1st April 2024    PR News 
 Saumya Srivastava

PR Professionals (PRP), the flagship of the PRP Group, has secured the integrated communications mandate of the Department of School Education, Andhra Pradesh, in a multi-agency pitch. The integrated mandate entrusted to PR Professionals encompasses the development and execution of comprehensive digital and media communication strategies for the Department of School Education. 

PRP will be working towards generating awareness and impact of the various transformative educational initiatives of the Education Department, Andhra Pradesh, including the Supporting Andhra’s Learning Transformation Program (SALT), funded by World Bank, Samagra Siksha, Mana Badi Nadu Nedu Programme, and the Jagananna Vidya Kanuka Programme.

Dr. Sarvesh Tiwari, the founder & managing director, PR Professionals, shared "We're on the brink of an educational revolution in Andhra Pradesh, driven by groundbreaking initiatives by the Andhra Pradesh Government like Project SALT, Samagra Siksha, Mana Badi Nadu Nedu, and Jagananna Vidya Kanuka." 

"These programs are transformative, but their stories remain largely untold. At PR Professionals, we're committed to changing that, ensuring that these impactful initiatives that have changed lives reach the public at large”

Education as a sector has been one of the core areas of expertise for PRP. It took on the challenging task of expanding The Bihar School of Examination Board (BSEB) vision, works, and objectives among students and parents online. With an efficient and dedicated in-house digital team, it not only achieved its goals successfully but also increased user engagement, crossing millions. 

Other notable educational institutions that PRP has served include the Indian Certificate of Secondary Education Board (ICSE), IIT Roorkee, IIM Shillong, SGT University, Manav Rachna University, The Northcap University, MVN Group of Schools, and Apparel Training & Design Center (ATDC), among others.