Audio Series platform Pocket FM announced the appointment of Vivek Bhutyani as the vice president of content marketing. Prior to Pocket FM, Vivek was an integral part of the Vedantu leadership team.
Vivek Bhutyani, said," I see immense potential in the serialised audio streaming space, driven by audio series and believe that we can reshape the way audiences consume content in this segment globally. Pocket FM's commitment towards pioneering a new category with audio series, along with fostering a vibrant creator community and delivering outstanding content, aligns perfectly with my ambition to create a solid foundation for the organic growth funnels via our own content and IPs. Exciting times ahead!"
At Pocket FM, Vivek will work closely with Rohan Nayak, co-founder & CEO and Lalit Gangwar, VP of international growth to drive the international growth charter.
Commenting on his appointment, Lalit Gangwar said, “Vivek’s experience and vision are expected to be instrumental in elevating Pocket FM's position in the audio entertainment space. His ability to lead high-performing teams align perfectly with Pocket FM's mission to deliver high-quality, engaging audio content to audiences worldwide."