India's largest PR firm Adfactors PR has been chosen as the exclusive PR partner for the D2C beauty, personal care and wellness brand WOW Skin Science.
Speaking about the partnership in a statement this week, Vanda Ferrao, CMO of WOW Skin Science, said, “As WOW makes strides in the personal care space, the strategic expertise of Adfactors PR will be an immense asset. WOW Skin Science is a leading D2C beauty, personal care, and wellness brand that has grown on the back of innovative, insurgent products."
"Being able to leverage the experience and relations the Adfactors PR team brings to the table, will synergize with our vision for stupendous growth.”
Dr Samir Kapur, director (North), Adfactors PR, said, “Partnering with WOW Skin Science is an exciting opportunity for us. Adfactors PR’s strategic communication expertise is equipped to enhance the brand's reputation as a leading innovator and elevate its messaging across India.”