PR News 1 minute read
Madurai, May 28, 2020 – Profit.co, an Objectives and Key Results (OKR) software company has hired Galvanise PR, an integrated communications firm specialising in communicating the business of technology. Galvanise will work on traditional PR, as well as support Profit.co on owned media and influencer outreach.
Profit.co offers a cloud-based OKR technology to help organisations define their corporate objectives and key results, and cascade them into the departmental, team and individual objectives and key results in a measurable framework.
Commenting on their partnership with Galvanise PR, Bastin Gerald, founder and CEO said “After showing success in the USA and Europe we are excited about growing in India, Asia and the Middle East. Our partnership with Galvanise PR will help us to amplify our efforts to create awareness about Profit.co and capture considerable mind-space with industry influencers in India.”
Commenting on the Profit.co’s mandate, Shalini Singh, founder of Galvanise said, “We look forward to contributing to Profit.co’s vision to enable iterative business execution through customer case -studies, the impact of OKRs for Enterprise businesses and demystify OKRs for the Indian market.“
Profit.co says it will invest in the Indian market, through development centres and expanding their sales team.