PR News 1 minute read
The vital role played by organisations during Covid-19 has prompted GiveIndia, the country’s most trusted giving platform, to harness the power of collective philanthropy and launch its institutional giving practice.
The Bengaluru-based nonprofit, which catalyzed ₹1,000 crore through CSR and employee giving from 140 corporate partners during the pandemic, brought together India’s top corporate sustainability leaders for a unique industry conference on bringing social change.
Titled ‘Better, Together - Covid-19 & Reimagining Institutional Giving,’ the online seminar discussed how the philanthropy ecosystem can step up and contribute more in the future for the country’s developmental progress.
In his keynote address, S. Ramadorai, former CEO & MD of Tata Consultancy Services, said: “I hope institutional philanthropy will become a powerful force for change and progress. I am also hopeful that GiveIndia will make use of new resources and approaches, innovative technologies and concerted action to address the human and environmental challenges. It’s important to invest in the people who facilitate the change on the ground. There is also a need to equip the people with skill-sets, knowledge systems and technology so that we build a strong network of change makers.”
As part of its ‘Institutional Giving’ practice, GiveIndia will create programmes for institutional givers to shift focus from monitoring micro-activities and spending to impact-driven, macro results.
Enabling direct contributions from institutions, GiveIndia will manage the entire social impact programme life cycle - from strategy to design and mobilisation to programme management and impact assurance.