80-dB Communications has been appointed as the PR partner for Teamonk Global. The scope includes communication for Teamonk to drive brand and product awareness.
Homegrown specialty tea brand Teamonk Global, was founded by Ashok Mittal and Amit Dutta in 2016 to cater to the burgeoning demand for speciality teas in India and globally. The global speciality tea market is estimated to be a US$5.2 bn. Teamonk is trying to cater to the growing demand for immunity boosting products with their variety of teas: green, black, white and oolong.
“At Teamonk, our vision is to create a global tea brand with an international footprint. We want our brand and our ethos to be known and appreciated by our multiple stakeholders. We were looking for a PR partner that can help evolve our story with creativity and authenticity. We believe 80 dB shares our passion for our brand and are confident that their artful storytelling will serve our purpose well. We welcome them onboard and look forward to working with the team at 80 dB”, said Amit Dutta, co-promoter, Teamonk Global and CEO at Hunch Ventures.
“We are delighted to partner Teamonk Global to create stories that drive the business outcome. We are in the midst of a confluence - a heightened desire for wellness and a rising tribe of tea drinkers looking for flavors and health benefits from this beverage. We look forward to being able to play our part in the journey of bringing a cuppa tea in the hands of a discerning tea drinker, at least once a day!” said Kiran Ray Chaudhury, co-founder and joint managing director, 80 dB Communications.