Global Women in PR to conduct an international 24 Hours Live Mentoring event

 3rd March 2021    PR Insight 
 Soumiya Awasthi

On 8^th March, 2021 over 100 senior PR professionals from across the world, will be joining hands with leading global networking organisation, Global Women in PR (GWPR), to celebrate International Women’s Day (IWD) with live speed mentoring sessions.

14 of the mentors and 38 of the mentees are from India.

From New York to Singapore, London to Moscow and Mexico to Mumbai, during this 24-hour period these leading PR professionals will be mentoring over 200 mid-career PR women in 30-minute sessions across 20 countries. They include some of the most senior women working in the global PR and Communications industry. 

GWPR International Chair, Cornelia Kunze, comments: “The response to this initiative has exceeded all our expectations. It clearly demonstrates that there is a real passion to redress the balance in leadership in the PR industry and we are now motivated to follow up this IWD mentoring activity with an ongoing international mentoring programme.”

All mentoring sessions will be cross border and will embrace the IWD 2021 theme #ChooseToChallenge.

PR is an industry which is two-thirds female. However, recent research reveals that men still hold 64 percent of seats in the boardroom. The majority of PR professionals acknowledge that more needs to be done to ensure that there are more women in leadership positions. The 2020 GWPR survey* found that the most important initiative for helping break down barriers to the boardroom was to have more senior women as role models. 

The India Chapter of GWPR was launched in December 2020.