Diamond jewellery major ORRA hires PR Pundit for communications mandate

ORRA, the leading diamond jewellery brand has appointed PR Pundit as its communication partners in India. ORRA is a diamond jewellery retail chain, with 39 stores across 22 cities. 

Speaking on the appointment, Cecil de Santa Maria, COO, ORRA said, “ORRA has always firmly believed in the power of PR to drive brand imagery. We are pleased to have on board PR Pundit as our PR partners and having seen their capabilities and commitment, we are sure of effectively using PR to achieve our company goals.”

Commenting on the win, Noopur Sharma, partner director, PR Pundit, said, "We are excited to be chosen as the PR partner for ORRA, the leader in the diamond jewellery category.”