Opera India uses kinetic sand to promote Opera Coast browser for iOS

In an interesting campaign, targeted at influencers, Opera India contacted 50 creative professionals in India who use iOS and introduced them to the Opera Coast web browser with the #OperaCoastSurprise.

These professionals, which included tech writer Nimish Dubey and columnist Natasha Badhwar, were sent a package of kinetic sand to play around with.

Watch the video to see what happens:

The campaign was designed by Opera India and 20:20 MSL.

If you enjoyed this article, you can subscribe for free to our weekly event and subscriber alerts.

Upcoming events:

Health Comms Awards 2023