PR Hub's Xavier Prabhu is APAC head of independent PR firms network IPREX

May 27, 2020, NEW DELHI - IPREX, a US$420 million network of communication agencies has announced its new global leadership team. 

Xavier Prabhu, founder & MD, PRHUB,  will take on the role of President - APAC region for IPREX effective June 1, 2020. In his new role, he will be part of the 6-member global board and the 13-member global executive committee which together sets the strategy and direction for the whole network. 

Alexandra Mayhew, executive director, IPREX said, “IPREX’s greatest strength is its incredible partners and global connectivity, which has been on display the past several months as our partners have come together to support one another through Covid-19. The communications industry is shifting to a more global mindset and the advantages of having independent agencies from around the world come together to truly support one another has proven invaluable, especially during the current pandemic.”

 Xavier Prabhu, founder and managing director, PRHUB, said, “Would like to thank Andrei, the outgoing global president, Julie, the incoming global president and the entire board for the confidence in me to play a role in a region that is diverse, different, and thus inherently more complex.”