Bengaluru-based meme marketing company, Wubba Lubba Dub Dub (WLDD) has appointed SPRD to manage its industry alliances and help in building thought leadership in addition to public relations.

Commenting on the mandate win, Asif Upadhye, director at SPRD, states, “In a world full of routines, people seek solace in 'memes'. It’s a fun as well as challenging way to accomplish customer retention strategies by deepening the connection with your audiences. We are definitely looking forward to unfolding what this collaboration beholds.”

“Everything your audience sees online leaves an imprint on them, and through an extension of tech products, our aim is to showcase how this industry can continue to be profitable, number-driven, and accessible for all. We're committed to solidifying our impressions and communications with this partnership”, adds Arihant Jain, CEO at WLDD.

Memes have gained immense popularity today and play an integral role in an organization’s marketing plan.