FuelBuddy, a doorstep fuel delivery startup, has hired One Source, for their UAE launch and expansion.
The partnership will include digital marketing, content marketing, performing marketing, and creative duties for FuelBuddy’s UAE business.
Earlier this year, FuelBuddy partnered with One Source for integrated marketing communication for the Indian market. Along with marketing in India, One Source will now be responsible for developing and executing digital marketing strategies that align with objectives in the UAE.
Founded in 2016 by Gautam Malhotra, Adnan Kidwai, and Divij Talwar, FuelBuddy offers energy distribution through IoT and Cloud-enabled solutions for fuel storage and dispensing.
Divij Talwar, co-founder and chief strategy officer, FuelBuddy said, “With the fuel mobility market emerging at the pace that it is, we’ve already pioneered the market in India. With our global expansion plans, we were looking at partners who would help create business impact for us in a new market."
The mandate will be led for One Source by senior consultant, Akanksha Srivastava, supported by the national team, at One Source.